'Companies do realize that they need to do a better job of earning consumers' trust, not letting them feel like there's an invasion of privacy’: I asked Bose's President of Premium Audio why the company released $99 wired earbuds with no app, Bluetooth or AI in

Bose has released a simple pair of $99 wired earbuds that deliberately omit modern smart features, such as Bluetooth connectivity, companion smartphone apps, and artificial intelligence.

Speaking on the launch, Bose's President of Premium Audio explained that technology companies must do a better job of earning consumer trust. The move directly addresses rising concerns over digital surveillance and data collection, offering an audio option that avoids making listeners feel their privacy is being compromised.

In an audio landscape dominated by connected wearables and companion software, this stripped-down wired release provides a plug-and-play alternative for those seeking straightforward functionality without digital tracking.

Please check the original report on TechRadar for full details and further insights from the interview.