Shoppers planning to pick up Apple's latest smartphones may face new order restrictions. According to recent reports, the Apple Store is currently limiting customers to checking out a maximum of two units per transaction.

Purchase limits like this are a common practice for major tech launches. Companies often enforce caps to curb unauthorized reselling and ensure that limited initial stock reaches as many individual consumers as possible amid high demand or tight supply.

While purchase caps can vary across regions and typically ease as production stabilizes, prospective buyers looking to purchase multiple devices for family or colleagues may need to adjust their plans.

For more details and updates on the checkout policy, please refer to the original report on Engadget.